Blog tagged as Co-founder

The Partnership That Looked Equal — And Was Not

Fifty-fifty is the most popular equity structure in co-founded businesses. It is also the most dangerous one — and the most frequently regretted.

When Arjun and Rahul started their business together, the fifty-fifty split felt like the only fair option. ...

The Equity Conversation Most Co-Founders Avoid Until It Is Too Late

It is not a conversation about money. It is a conversation about contribution, commitment, and what happens when both of those change which they always do.

The equity conversation is the one most co-founding teams avoid longest and re...

The Technical Founder and the Business Founder Why the Split Always Breaks Down

One of you builds the product. One of you builds the business. On paper it is the perfect partnership. In practice, it is the source of more startup failures than any market condition or funding shortfall.

When Vikram and ...